SNACK INTELLIGENCE

American snacks.
European standards.

Purity scans any packaged snack and scores it 0–100 against stricter international standards — ingredients, additives, and how processed it really is. No marketing. Just the number.

Coming soon to the App Store · now in private beta
SCAN RESULT
Almond flour crackers
0EXCELLENT
No artificial colors or sweeteners
Minimal processing
Short, recognizable ingredient list
HOW IT WORKS

Scan. Score. Save.

Point your camera at a barcode and know in seconds whether a snack meets your standards.

Scan anything

Barcode scanning across a catalog of 415,000+ packaged foods, with more added all the time.

Get the score

A 0–100 Purity Score plus macros, ingredient flags, and clean highlights — instantly.

Build your Pantry

Save the snacks that pass. Five fresh daily picks, matched to your standards, every morning.

THE PURITY SCORE

One number. Stricter standards.

Every product is judged on three things: its ingredients, the additives it contains, and how heavily it's processed. Artificial colors, sweeteners, and other flagged additives pull the score down — and the more processed a product is, the more it counts against it.

We weigh all of it against stricter European and Canadian benchmarks, then land on a single number from 0 to 100. Higher means cleaner.

Excellent80–100
Good60–79
Fair40–59
Poor20–39
Avoid0–19
DAILY PICKS & PRO

Curated every morning.

Five picks a day

Each morning, five fresh snacks matched to your standards. Swipe right to save one to your Pantry, left to skip. Quick, curated, done — and you can browse the full catalog anytime.

PURITY PRO

Picks that know your rules

Set your allergens, ingredients to avoid, and dietary rules — every pick is personalized to you.

$4.99/mo or $29.99/yr
QUESTIONS

Good to know.

What is the Purity Score?
A single number from 0 to 100 that rates a snack on its ingredients, additives, and how processed it is, judged against stricter international standards. Higher means cleaner.
How do daily picks work?
Each morning you get five fresh picks matched to your standards. Swipe right to save one to your Pantry, swipe left to skip it.
What if a product isn't in the catalog?
We add products all the time, but the catalog doesn't cover everything yet. Send us the barcode and we'll work on adding it.
Can I rely on Purity for allergies?
You can set your allergens and we'll respect them in your picks, but always check the product label. Allergen data can be incomplete and isn't a substitute for the packaging.

Know what's actually clean.

Purity is in private beta. Ask for an invite and be first in line when we launch.

Request an invite